Weavers Way

Brand identity for Weavers Way Co-op In Philadelphia. Weavers Way is currently a member-owned cooperative grocery located in both Northwest Philadelphia and Ambler. They offer high-quality, local, sustainable, and organic products.

My goal for this project was to create a more modern appearance for this brand that would attract more customers. This involved reconstructing the purpose and mission of the company alongside branding.

In this reconstruction, Weavers Way is a member-owned cooperative textile studio and weaving club that offers a friendly workshop complete with weaving lessons that use colorful palettes and recycled materials. Members create rugs, baskets, felt/yarn objects.